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New from the Blog

Systems Are Like Newborns

Posted by Matthew Russo

If you’ve been reading this blog for any period of time, you may have the perception that systems are simple – that if you set them up once, they’ll run themselves and solve all...

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Stop Trying to Do It All

Posted by Matthew Russo

Most entrepreneurs view themselves as superheroes. Faster than an Internet meme, more powerful than an assembly line, able to conquer markets in a single bound. We like to do everything ourselves...

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Defining and Measuring Success

Posted by Matthew Russo

Defining and Measuring Success

Why is this always the hardest part of everyone’s job? Regardless of job function or industry, everyone is ultimately held accountable to the dreaded ROI questions: what defines success / were...

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Beware Incomplete Systems

Posted by Matthew Russo

Every weekend, I send out the Sunday Systems newsletter. In it, I share a bit of inspiration, a story, and a link to my latest blog post about how to get the most of your business/money/life using...

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The Sales Funnel & Your Body of Work

Posted by Matthew Russo

The Sales Funnel & Your Body of Work

I don’t know about you, but I cringe when I see good businesses struggle – businesses that make the world a better place, do great work, treat people with respect, and generate money for...

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Lessons in Systems: Anatomy of a Viral App

Posted by Matthew Russo

Lessons in Systems: Anatomy of a Viral App

This past week, I started using a new app called Lift thanks to the recommendation of a friend. On the surface, the concept of Lift is simple. Lift allows users to set daily goals, then track and...

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